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WHAT IS CONTENT WRITING?

Monday March 23rd, 2020

Author : admin | View : 0 | Posted by: admin

What is content writing?

Content writing is a method of editing, creating and developing natural website content. Focus on content, and optimize on keywords. Aims to bring useful content to readers in parallel with the dissemination of content on search engines.

The success that Content writing brings you is high, stable keyword rankings and will never be relegated by Google. A good Content writer will help Seo website become more convenient by attracting special attention from Google to the quality of website content.

What skills does content writing need?

– SEO knowledge (onpage website skills): a standard SEO article, there must be a sufficient number of main keywords appearing in the website, and the keyword placement must be appropriate. Know how to link articles together to form effective and purposeful internal links.

– Writing skills: obviously writing skills must be good for you to be able to offer good content, to attract readers. This skill also shows you cleverly inserting keywords into posts without being detected by users.

– Title jerking technique: Titly jerky titles will bring a much higher clickthrough rate than non-headline titles. However, the title is not simple, it determines 80% of the success of an article

– PR articles skills on social networks: To make your articles valuable and highly appreciated by google. You must know the article PR and attract users to your article.

Distinguish Content Writer and Copywriter

Currently, in some small and medium client companies, they often post job vacancies for general content positions. Or some people who are new to the content industry for less than a year often find it difficult to clearly distinguish these two positions of Content Writer and Copywriter.. Therefore, they had to do a lot of work that was not part of their duties.

First, you need to understand that a Content Writer is a creator of valuable textual content and presents the content and message that needs to be conveyed in the most understandable way.

Content Writer’s presentation style is to describe products and services in the simplest and most realistic way. In particular, their content brings useful information, hits customers’ psychology and creates trust for the brand.

And Copywriter is the person who writes the advertisement. They need to write how to convince readers to make a purchase, increasing sales. They will directly mention the use of their business products to benefit.

That is the basic difference between Content Writer and Copywriter positions. That difference lies in the style and goal when deploying the content set on different channels.

What are the benefits of content writing?

+ Content Writing helps your website own the most natural and useful content. But still optimized for the search engines. Since then attract natural visitors, and more friendly to search engines.
+ Basic instructions for writing articles effectively
+ Finding out products, services …
+ Understand a more general way is to research the customer’s website. Only by doing this can we know what we need to write, to whom …
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